Today’s episode of The New Warehouse Podcast welcomes Ben Cronsberry, Head of Go-to-Market and Partnerships at Parsel. Parsel helps 3PLs and shippers access alternative and emerging parcel carriers through a single relationship and technology connection.
Cronsberry explains how parcel carrier diversification can reduce risk without multiplying operational complexity. He also explores aggregated purchasing power, zone skipping, branded tracking, and data-driven carrier selection.
Learn more about Big Joe's AP44 here.
